Sold new gTLDs (new domain names)

Are new gTLDs a good investment, and what prices do they sell for?

It has been only 6 years since their introduction to the internet, but there are already some data available. Here are some top examples:

online.casino sold for 510 000 USD

vacation.rentals sold for 500 300 USD

home.loans sold for 500 000 USD

free.games sold for 335 000 USD

the.club sold for 300 000 USD

At the moment of writing (autumn 2020), the price for top new gTLD domain names levitates somewhere around half a million dollars. We do believe that the value of top-quality, keyword-rich new gTLDs will only grow in time. After all, the number of internet users grows every day, and the number of activities moving online grows exponentially. There are more than 7 billion people now, and everyone would like to have a good and unique website address.

How many new gTLDs are registered worldwide at the moment?

At the time of writing, more than 31 000 000 new gTLD domain names are registered among business users, marketing experts, and domain investors worldwide. This is a large number, considering there is approximately 330 mil domain names registered worldwide in total. 10% from total domains count is a significant achievement, particularly when those domain names are available only since 2014.

New gTLDs are not so “new” anymore. A good combination of keyword and extension can fetch significant prices when sold to the right buyer, and the total number of registrations globally is impressive. To conclude:

New gTLDs have great investment potential and can bring a very high ROI.

Below are examples of some top publicly recorded new gTLD sales so far:

No.1

Online.Casino was sold for 510,000 USD at 12-06-2018

Details: buyer of Online.Casino is using the domain name for running a casino review website. Quick stats of Online.Casino, more than two million exact monthly searches and having a cost per click (CPC) of $1.5. Apart from that it’s a single word self explanatory domain name clear explaining what it’s all about. Domain Created on: 25-04-2017

Alternatives to this domain name available at Brands.International:

Casinos.CheapSlots.CheapBingo.CheapPlayers.Live

REALESTATE_SET_2020

No.2

Vacation.Rentals sold for 500,300 USD at 04-12-2017

Details : Vacation rental website is running over Vacation.Rentals, Covering vacation rental deals from Canada, United States, Caribbean & Europe. “Vacation Rentals” more than 110,000 searches and having a cost per click (CPC) of $2.94 & “Vacation” single word having 165,000 searches with CPC of $1.53. Domain Created on: 04-12-2017

Alternatives to this domain name available at Brands.International:

Realty.RentalsYour.VacationsVacations.LtdHoliday.Property

No.3

Home.Loans was sold for 500,000 USD at Januray 2018

Details: currently a home loan guide and home loan is running over web running by a licensed mortgage broker in the state of Florida. Quick stats of Home.Loans, more than 33,100 monthly searches and having a cost per click (CPC) of $24.17. Apart from that it’s a single word self explanatory domain name, combining with extensions clearly tells what it’s all about. Domain Created on: 31-08-2017

Alternatives to this domain name available at Brands.International:

Mortgage.InternationalHomes.Center, New.Properties, Hypo.Online, Repay.Online

No.4

Free.Games sold for 335,300 USD at May 2019

Details : currently this domain is a parked domain, “Free Games” having more than 673,000 searches and aving a cost per click (CPC) of $1.03. Apart from that it’s a single word self explanatory domain name, combining with extensions clearly tells what it’s all about. Domain Created on: 12-09-2016

Alternatives to this domain name available at Brands.International:

Free.PhotoGame.Hosting, Players.Live

No.5

Casino.Online was sold for 201,250 USD at March 2017

Details: Currently website is not operational, “Casino Online” having more than 27,100 searches and aving a cost per click (CPC) of $4.62. Apart from that it’s a single word self explanatory domain name, combining with extensions clearly tells what it’s all about. Domain Created on: 16-02-2015

Alternatives to this domain name available at Brands.International:

Casinos.CheapSlots.CheapBingo.CheapPlayers.Live

No.6

My.Life sold for 175,000 USD at April 2020

Details : MyLife is a web-based mindfulness application for classroom and student at-home use. It’s a two letter domain name, which is valuable as most of the 2 letter domains are reserved by registry. Domain Created on: 31-03-2020

Alternatives to this domain name available at Brands.International:

Alien.Life, Enjoying.LifeLonely.Life, Moon.Life, Immortal.Life, Calm.Life, Kind.Life, Holy.Life, and about 40 of other .life names

No.7

Sex.Live was sold for 160,000 USD at August 2016

Details: Currently website is not operational, “Sex Live” having more than 368,000 searches and having a cost per click (CPC) of $1.57. Apart from that it’s a 3 letter domain with actual meaning, most of the similar domains are reserved by registry. Domain Created on: 08-07-2016

Alternatives to this domain name available at Brands.International:

Sex.LinkGuys.LiveOrgy.LiveGangbang.Live 

and our other adult .live names

No.8

Live.Chat sold for 125,000 USD at February 2020

Details : currently website selling live chat subscription packages. “Live Chat” having more than 40,500 searches and having a cost per
click (CPC) of $6.21. “Live” matches perfectly with domain extension “.Chat”, clearly impacts users on what it’sm all about. Domain Created on: 11-12-2014

Alternatives to this domain name available at Brands.International:

Television.ChatChildren.Chat, Gods.ChatGalaxy.Chat

No.9

Homes.Forsale was sold for 75,000 USD at February 2016

Details: currently a home for sale website is live, targeteing all major cities of United States of America. “Homes for Sale” having more than 550,000 searches and having a cost per click (CPC) of $1.14. Apart from that it’s exact match domain with real meaning, most of the similar domains are reserved by registry. Domain Created on: 02-02-2016

Alternatives to this domain name available at Brands.International:

RealtyFor.Sale, EstatesFor.Sale

NewHomesFor.SaleLuxyryHomesFor.Sale

No.10

Business.Club sold for 60,936 USD at April 2019

Details : currently website is not operational, “Business” having more than 368,000 searches and having a cost per click (CPC) of $5.56.
Apart from that it’s exact match domain with real meaning, most of the similar domains are reserved by registry. Domain Created on: 12-04-2019

Alternatives to this domain name available at Brands.International:

Business.Place, Wealth.Expert, Contact.Vip, Commerce.Vip

There seems to be some many new gTLD names. 

Which one should I choose for an investment?

 

In general,we already know now that there is only a very limited supply of very good new domain names. This can be confusing for some people, as there are many extensions now, and so they think there must be lot of good domain names available as well. But when we think more deeply about it, we can usually create really only a few very good domain names in each extension, so that left side of the dot matches right side of the dot perfectly from semantic point of view. Such names can then become very profitable domain investments.

We have now around 1000 different gTLDs available (gTLD is another term for domain extension, like .life, .world, .chat or .live), but if, in average, we can create 70 VERY good domain names per gTLD (and even this is over exaggeration for most gTLDs), in summary, we are ending up with 70 000 VERY good domain names which we can create in new gTLD extensions. If we compare that with  7,000,000,000+ people on our planet – that results in 1 very good domain name per 100,000 people. This scarcity explains why some people are paying half a million dollars for excellent keyword names like Vacation.Rentals or Home.Loans (and why they will be paying even more in the future) – they know they have only one shot to dominate their business niches, and they understand very well the financial potential of raw keyword equity which is intrinsically present in those domain names.

Of course, it is easily understood that if someone is very successful real estate agent named, let’s say Lisa Maria Rundwlowakya (for example), she can easily register LisaMariaRundwlowakya.com, sell properties from that website, and be basically done with it – but choosing a great, easily memorable brand and name for their business from day one, something like Dream.Property or Premium.Property, can potentially turn that 1 person enterprise to a very successful global business.

 Contact us at invest@brands.international for any acquisition queries or non-binding consultation.

 

Invest in domains which can bring good returns or ROI.

2014-2020 Brands.International – All Rights Reserved